Renee Consorte
Mind & Metrics
We Help Companies Grow Faster, Bigger, Better.
Mind & Metrics is a full-service digital transformation agency focused on growing revenue for clients using the latest digital tools. As a HubSpot partner agency, Mind & Metrics utilizes the CRM/CMS toolset offered by HubSpot to build a holistic approach to lead generation and customer success. Services include customer data strategy, marketing and sales automation, web design and development, SEO, paid media, and inbound marketing strategies.
94%
Increase in YoY new site visitor sessions
434%
Increase in month-over-month LinkedIn impressions
200%
Increase in organic keywords linking to Mind & Metrics website in Google’s top 100 search results
Blog Posts
Blog Posts
Knowledge Base Articles
Landing Pages
Landing Pages
Emails & Lead Nurtures
Website grader
The website grader is an interactive lead magnet. Leads can input their website address and the website grader analyzes their site based on several performance-based factors. This lead nurture is designed to automatically follow up with leads who have filled out the website grader. The campaign includes sales and marketing automation, and dynamic email copy using HubSpot’s personalization tokens.
Workflow to send follow-up communications to leads who have used the website grader. Click to view full size.
Follow-up email for all leads who have filled out the website grader. Click to view full size.
Website grader
The website grader is an interactive lead magnet. Leads can input their website address and the website grader analyzes their site based on several performance-based factors. This lead nurture is designed to automatically follow up with leads who have filled out the website grader. The campaign includes sales and marketing automation, and dynamic email copy using HubSpot’s personalization tokens.
Workflow to send follow-up communications to leads who have used the website grader. Click to view full size.
Follow-up email for all leads who have filled out the website grader. Click to view full size.
Quiz scoring
I used HubSpot workflows to design a scoring system for an online assessment on the Mind & Metrics website. The workflow also sends a dynamic follow-up email to anyone who fills it out containing their results.
A representation of the structure of the quiz scoring workflow.
Follow-up email for all leads who have filled out the AI ethics quiz.
Quiz scoring
I used HubSpot workflows to design a scoring system for an online assessment on the Mind & Metrics website. The workflow also sends a dynamic follow-up email to anyone who fills it out containing their results.
A representation of the structure of the quiz scoring workflow.
Follow-up email for all leads who have filled out the AI ethics quiz.
LinkedIn Posts
